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Events
February 4-7, 2026 | 3pm-10pm
Superbowl Fan Experience
The Superbowl Fan experience a week-long event held at San Francisco's Moscone Center from February 4–7, 2026, culminating in Super Bowl LX at nearby Levi's Stadium in Santa Clara on February 8. HBCU End Zone will activate an immersive educational experience to educate and empower the fan base. The installations will highlight the intersection of sports and social justice, teach fans about the historical significance of monumental sport milestones and how they have made an impact on society. Fans will get to hear interviews from top players and executives around social impact as well as play interactive games to further test their knowledge. Fans will also be ushered to the HBCU End Zone Experience where they will have the opportunity to take a deeper dive into everything HBCU and the historical impact on the game of football.
February 7, 2026 | 12 Noon -4pm
Celebrity Super Bowling Tournament
Join us for a day of strikes, spares, and scholarship support on Saturday, Feb. 7th at 12 Noon - 3pm at Lucky Strike Bowling, 200 King St, San Francisco, CA 94107. It’s a chance to make a difference for HBCUs and the students they serve. Be a part of this exciting event and help pave the way for educational excellence. This friendly competition and camaraderie bring together former and current players to bowl for a worthy cause. Teams bowl for their favorite HBCU! And the HBCU represented by the top scoring team will receive the coveted 1st place scholarship prize scholarship donations, ensuring that every team effort contributes to a brighter educational future. The impact of this event goes far beyond the lanes, and we hope you join us for a day of fun and purpose.
Enter Now Ends Oct 30th
My Cause My Cleats
Do you have what it takes to design a cleat that tells a story? Here’s your chance to show the world what HBCU creativity looks like! HBCU Endzone has teamed up with Washington Commanders cornerback Jonathan Jones and Houston Texans Offensive Lineman Tytus Howard for the My Cause My Cleats Design Challenge — and we’re calling on all student and alumni designers to step up and make history.
Design a pair of custom cleats that represents your HBCU pride, creativity, and purpose. The winning design will be worn by Jonathan Jones during “My Cause My Cleats” week, and your work will be showcased at the NFL Fan Experience for thousands to see.
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The winner will also take home $500 or $1000 cash and bragging rights as the next big HBCU design talent.
Do you want to design a cleat and see your creation hit the field? Submit your design now for your chance to win!
Coming Soon
Dollar & Sense
Something powerful is on the way. Dollars & Sense is an upcoming financial wellness initiative from HBCU Endzone designed to empower and educate students across Historically Black Colleges and Universities. This interactive workshop series will take students on a practical journey through budgeting, saving, credit management, and long-term financial planning—equipping them with tools to make informed and confident money decisions.
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More than just a workshop, Dollars & Sense is a movement toward financial freedom and generational impact. Through engaging sessions, relatable lessons, and real-world applications, we’re helping HBCU students build strong financial foundations that will serve them well beyond graduation. Stay tuned as we prepare to launch a program that inspires confidence, knowledge, and lasting change.
